Before
A two-month freelance homepage messaging engagement. PreSkale had already raised $500K before the work began.
The move
Wrote the homepage copy.
The number
Revenue grew from $1.8M (2022) to $2.9M (2024). Acquired by Storylane in December 2024, 23 months after the engagement ended.
Attribution
Indirect. We claim the copy, not the growth or the acquisition. The signal is that the work held up over a long horizon.
before / after · drag to compare
Attribution. Indirect. We claim the copy, not the growth or the acquisition.
Sources: Tracxn · Storylane blog
We claim the copy, not the growth or the acquisition. The company grew; we wrote one surface. Attribution is indirect and we say so.
